About this role
Job Description Marketing Collaterals Development • Support the creation of marketing materials to promote Boys’ Town’s programmes, services, and impact. • Contribute to content writing, storytelling, and basic design work to effectively communicate impact to key stakeholders including donors, partners, volunteers, and the community. • Ensure marketing materials adhere to organisational guidelines and marketing ethics, especially when working with content related to children and youth. • Gain exposure to crafting communications that highlight impact stories and outcomes within the social service sector. Social Media & Digital Marketing • Assist in managing and growing Boys’ Town’s social media platforms (e.g. Instagram, Facebook, LinkedIn) with meaningful and purposeful content. • Plan and create content for social media campaigns to build brand awareness and create engaging content to promote programmes, services, events, and impact stories. • Monitor campaign performance, analyse key metrics, and contribute insights for continuous improvement. • Develop understanding of digital marketing tools and how online platforms drive outreach and engagement. Event Support & Management • Assist in the planning and execution of events (e.g. community events, outreach programmes). • Support preparation of event collaterals, logistics coordination, and event publicity. • Assist with on-site event operations such as set-up, registration, and coordination. • Support post-event evaluation and documentation. • Gain hands-on experience in event planning and stakeholder engagement within the social service sector. Job Requirements • Diploma / Degree in Marketing, Mass Communication, Business, or related fields. • Strong interest in impact communications, digital marketing, storytelling, and the social service sector. • Excellent writing skills with the ability to produce clear, compelling, and audience-focused content. • Basic knowledge of graphic design tools (e.g. Canva) is an advantage. • Prior experience in managing social media accounts or marketing campaigns is a plus. • Creative thinker with strong initiative, attention to detail, and ability to work both independently and collaboratively. • Meticulous, adaptable, and willing to learn new things.
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