Events/Roadshow Support Executive (12 months)

Job Summary Manage and execute roadshows by planning calendars, sourcing sites, negotiating spaces, coordinating manpower, and overseeing logistics to drive sales and customer engagement. Collaborate cross-functionally to deliver impactful marketing activations aligned with business goals. Responsibilities • Develop and manage the roadshow calendar to align with sales periods, marketing campaigns, and product launches for optimal impact • Identify and evaluate high-footfall locations within malls and external venues to source strategic sites that maximize visibility and conversion potential • Negotiate space agreements with mall management and partners to secure prime locations while optimizing costs and commercial terms • Plan and coordinate manpower allocation, including staffing and scheduling of sales promoters and support teams to ensure smooth operations • Manage approval processes and documentation to ensure compliance with mall and regulatory requirements for roadshow execution • Oversee deployment and setup of roadshow infrastructure, ensuring timely delivery, installation, and operational readiness of equipment and materials • Coordinate with vendors to set up counters and booth fixtures according to approved layouts and branding guidelines • Manage inventory deployment and replenishment to maintain adequate stock levels throughout roadshow periods • Provide on-ground operational and technical support to sales staff to ensure seamless event execution • Conceptualise and deliver thematic in-store events to increase footfall and customer engagement at physical locations • Collaborate cross-functionally with internal stakeholders to align event execution with business objectives and achieve sales and lead generation targets • Work with designers to develop marketing collaterals for roadshows and events Required competencies and certifications • Diploma in Marketing, Business, or a related field • 3–5 years of experience in event management, retail activations, roadshows, or channel marketing Preferred competencies and qualifications • Strong project management skills to plan and execute multiple events and timelines concurrently • Detail-oriented with operational awareness to ensure smooth execution and compliance • Excellent communication skills to thrive in fast-paced, on-ground environments • Creative mindset with strong commercial awareness • Strong eye for design, layout, and visual storytelling • High level of accuracy and attention to detail • Ability to work effectively in a fast-paced, multi-store retail environment • Proactive, collaborative, and solutions-oriented approach To apply, simply click "APPLY" and submit your curriculum vitae (CV) through GO, the official PERSOL job application platform. By sending us your personal data and curriculum vitae (CV), you are deemed to consent to PERSOL Singapore Pte Ltd and its affiliates to collect, use and disclose your personal data for the purposes set out in the Privacy Policy available at https://www.persolsingapore.com/policies. You acknowledge that you have read, understood, and agree with the Privacy Policy. PERSOL Singapore Pte Ltd • RCB No. 200007268E • EA License No. 01C4394• Reg No: R1770602 (Teng Min Yee)