Marketing Communications Executive (6-months contract)

Role Purpose The Marketing Communications Executive is responsible for planning, coordinating, and executing marketing communications and tactical promotional campaigns to support customer engagement and business objectives. The role focuses on managing social media and digital touchpoints, coordinating with agencies and third‑party partners, and ensuring timely, high‑quality campaign delivery across multiple channels. Working closely with internal stakeholders, the Marketing Communications Executive supports effective campaign execution, performance tracking, and continuous improvement of marketing outcomes. Key Responsibilities 1.Social Media & Community Management • Manage and oversee Mobility‑related social media platforms, with a primary focus on Facebook, to drive customer engagement and brand visibility. • Coordinate content development, creative review, publishing, and community management, including collaboration with the call centre on customer responses. • Support content production activities including campaign shoots (video and static assets), mini‑games, and ongoing platform optimisation. • Track and review social media performance, supporting regular performance review discussions with internal stakeholders. 2.Promotions & Pricing Support • Support the definition of pricing mechanics and design of localized tactical promotions in line with commercial objectives. • Coordinate promotion execution across digital and on‑ground channels, ensuring accuracy, timeliness, and compliance with brand guidelines. 3.Agency, Third‑Party & Stakeholder Coordination • Act as the day‑to‑day coordination lead between agencies, third‑party partners, site operators, and internal stakeholders to deliver marketing campaigns and initiatives. • Prepare and manage agency briefs, review marketing materials, and oversee campaign execution from planning through to delivery. • Support execution of events, tradeshows, joint promotions, and on‑site activations, including production shoots where required. • Provide oversight of agency execution teams to ensure smooth delivery of day‑to‑day activities. 4.Campaign Tracking, Reporting & Governance • Prepare and manage regular and ad‑hoc marketing reports, including OPEX tracking, scorecards, media performance, and campaign status updates. • Support post‑campaign reviews and promotion reappraisals, contributing to insights and continuous improvement of marketing effectiveness. 5.Digital, Web & App Support • Support marketing‑related web and app initiatives including e‑coupons, loyalty redemptions, and customer engagement features. • Coordinate user acceptance testing and monitor web and app performance in support of campaign delivery. • Ensure timely updates and accuracy of brand websites and digital assets. Required Experience and Skills • Strong numerical and analytical aptitude, with the ability to track campaign performance, manage budgets, and support reporting requirements. • Comfortable working with digital platforms and marketing systems, with the ability to quickly learn new tools and technologies. • Strong coordination and stakeholder management skills, including experience working with agencies, vendors, or cross‑functional internal teams. • Excellent communication and interpersonal skills, with the ability to work effectively across multiple stakeholders. • Highly detail‑oriented, organised, and capable of managing multiple activities in a fast‑paced environment. • Proficient in Microsoft Office tools, particularly Excel, PowerPoint, and Word. • Self‑motivated team player who demonstrates ownership, initiative, and accountability. Additional Skills (advantageous): • Experience supporting or running marketing and promotional campaigns across digital and on‑ground channels. • Familiarity with customer or loyalty programmes, member acquisition, and engagement initiatives. • Ability to generate or adapt basic marketing communication materials, such as campaign visuals, simple key visuals, or content adaptations. • Experience in the fuels market will be preferred.