Marketing Intern / Marketing Executive

About OPUS Tuition OPUS Tuition is an education company dedicated to delivering high-quality, personalised learning experiences for students. As we grow, we are building out our marketing function to strengthen brand awareness, drive student recruitment, and deepen engagement across digital platforms. This role sits at the heart of that effort. Role Overview As a Marketing Intern / Marketing Executive, you will plan and execute marketing campaigns, create content across social media platforms, and contribute fresh ideas that reflect our brand voice and resonate with our audience. This role is ideal for students or early-career candidates interested in: • Digital marketing and campaign management • Social media content creation and strategy • Brand storytelling and creative direction • Marketing analytics and performance optimisation • Real-world marketing in an education brand Key Responsibilities • Plan and execute marketing campaigns focused on student recruitment and brand awareness • Create social media content including captions, post copy, and visual concepts • Develop and maintain content calendars with consistent scheduling • Generate creative ideas that align with our brand voice and audience • Monitor platform engagement and propose improvements based on performance • Support ad-hoc marketing and outreach initiatives as needed Preferred Skills Experience in one or more of the following is beneficial: • Canva or other design tools • Social media platforms (Instagram, TikTok, Facebook, LinkedIn) • Copywriting and caption writing • Basic photo or video editing • Content planning and scheduling tools • Marketing analytics (Meta Insights, Google Analytics, etc.) Strong creativity and willingness to learn matter more than a polished resume. Ideal Candidate We are looking for someone who: • Has a strong creative instinct and a good eye for design and aesthetics • Thinks both creatively and strategically • Is comfortable working independently in a remote setup • Is consistent, proactive, and takes initiative without prompting • Communicates ideas clearly and collaborates well • Enjoys creating content and building an audience What You Will Gain • Hands-on experience running real marketing campaigns end-to-end • Exposure to brand strategy and digital content creation • Experience working with real audience data and engagement metrics • Opportunity to contribute meaningfully to campaign direction • Practical industry experience beyond academic projects • A flexible, collaborative, and supportive working environment Outstanding interns may be considered for future long-term opportunities, subject to performance and mutual fit. Assessment Task Shortlisted candidates will be given a short take-home task to assess their thinking and creativity. This includes: • Researching OPUS Tuition and understanding our brand • Designing a marketing campaign lasting 1 week to 1 month • Producing a full set of social media posts for one selected week within the campaign We are evaluating your thought process, creativity, and initiative — not perfection. How to Apply Please submit the following to apply: • Resume • Portfolio or examples of past work (if available) • Brief introduction and any relevant experience or projects You can WhatsApp +65 8317 5711 to apply and for more information. Reaching out via WhatsApp allows for faster application processing.