Performance Marketing Intern

Performance Marketing InternThe intern runs the creative testing pipeline. He/she turns hypotheses into assets, putting them in front of real audiences, and reading what comes back. Core focus is paid user acquisition across multiple digital ad platforms (e.g. Google and Meta), with SEO work filling the gaps between campaign cycles. We’re looking for someone who enjoys analyzing results just as much as creating the ads that produce them. This is a 6-month, full-time, in-person, paid role based in our Singapore office, specifically for current pre-uni, polytechnic or university students residing in Singapore. What the intern will learn:How performance marketing actually works Real campaign logic across different digital ad platforms in different markets. How budget decisions get made and why creative is the biggest lever in paid User Acquisition (UA). How to run a structured creative test From angle hypothesis to asset production to reading results and briefing the next iteration. By the end of the term, the intern will have a repeatable testing process applicable to any marketing role. How to connect data to creative decisions The weekly data-to-creative summary is a deliberate practice; building the habit of translating what numbers say into what to try next. How to use AI as a working tool AI gets integrated into day-to-day work for research, drafting, and testing angles with emphasis on directing it deliberately and knowing where human judgment has to take over. What it's like to market to a global Muslim audience Muslim Pro reaches hundreds of millions of users across Southeast Asia, Europe, and beyond. The intern develops real sensitivity to how culture, language, and faith shape marketing decisions. Responsibilities:• Creative testing pipeline. Research new angles, write briefs, produce upload-ready assets, log every test in the Creative Testing Tracker. • Weekly data-to-creative summary. Every week, one paragraph: what did the data show this week, and what should be tested next. • Performance monitoring. Pacing checks, CTR/CPI anomaly flags, test result summaries, then flag and discuss with the lead. • SEO support. Keyword research, content briefs, and article drafts ready for editorial review, running in parallel with campaign cycles. Who we're looking for:Someone self-directed who moves before being asked. When something is underperforming, the instinct is to ask why first, then go find out. Has likely built something independently before, just to see if it would work. Doesn’t need to know everything. Needs to be someone who looks at marketing that works and marketing that doesn’t, and gets curious about the reasons behind both. Skills: • Creative Thinking: Can write a brief that explains why an angle would work, not just describe what the ad looks like. • Data Literacy: Can read a performance report and explain what's happening; CTR, CPA, CPM, and basic trend-reading. • Asset Production: Comfortable in Canva or equivalent. Can take a brief and produce an upload-ready visual. • Organisation: Keeps things documented without being asked. Trackers, logs, and briefs as second nature. • AI Curiosity: Already using AI tools for research, writing, or problem-solving;  and paying attention to what the tools get right and where they fall short. The interest is genuine, not performative. • Nice to have: Prior exposure to Google Ads, Meta Ads, or SEO basics. Other Intern Benefits: • Fully-stocked Pantry • Workcation days • Pro-rated Leave Days • WFH Fridays • Dedicated Muslim ablution and prayer space • Free premium subscription to the Muslim Pro app and Qalbox • Office Play Spaces: PS5 Gaming Corner and Table Tennis Area Interested applicants, do drop me an email at nasuha@bitsmedia.com.