About this role
1. AI-Powered Content & Video Marketing (Primary Focus) • Research-to-Video Transformation: • Utilize AI tools (visual, video, and copywriting generators) to translate long-form research reports rapidly into engaging, short-form video content suitable for platforms like YouTube, LinkedIn, and Facebook. • Ensure all AI-generated video content adheres strictly to our brand guidelines, including correct usage of our logo, brand colors, fonts, and overall brand voice. • Video Performance & Reach: • Develop and implement strategies to maximize views and engagement for videos posted on YouTube and all other social media accounts. • Assist with video publishing, scheduling, and channel management. 2. Lead Generation & Data Management • Campaign Support: • Assist in the planning, execution, and tracking of lead generation campaigns (e.g., email marketing, paid social ads, content downloads). • Help analyze campaign performance metrics and suggest data-driven improvements. • Database Extraction: • Actively extract and manage leads data from our various subscribed membership platforms, ensuring data integrity and compliance. • Assist in cleaning, segmenting, and preparing lead lists for targeted campaigns. 3. General MarCom Support • Digital Assets: Help update and manage content on company research portals and the corporate website. • Events: Provide ad-hoc support for physical seminars and virtual webinars. • Ad-Hoc Projects: Support any ad-hoc marketing or communications projects as they arise, demonstrating flexibility. Qualifications & Requirements • Currently pursuing or recently completed a degree in Marketing, Communications, Business, or a related field. • Able to commit at least 3 to 6 months for this internship. • Strong verbal and written communication skills in English. • Basic proficiency in graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus.
Required
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