About this role
If you are passionate about making a difference to businesses and events through impactful marketing programmes, join us to be part of the action for some of Singapore’s largest international events! In addition to a strong foundation in marketing, having a creative edge and design flair will be a valuable asset in this role, enabling you to create engaging, visually appealing campaigns: You will assist in: • Planning and managing the implementation of marketing strategies and campaigns that draw exhibitors, trade visitors, delegates and media to the planned exhibitions and conferences. • Implementing the full suite of traditional and digital marketing activities that includes above-the-line, below-the-line, social, digital, mobile, PR etc. • Coordinating and collaborating across functions (internally and externally) for seamless delivery of marketing programmes. • Soliciting trade media partners who will help to strengthen the outreach to the industry. • Creating well-organised content drafts in various publishing formats – text, infographics, videos, etc. • Conducting interviews, and producing content in written, image or video formats. • Proofreading materials to be published. • Updating website content. • Uploading content on social media platforms, where required. You are: • Preferably Degree/Diploma in Marketing and/or Communications, Business Studies; with at least 1-2 years in content creation or digital marketing, with a portfolio of already published digital content assets. • A strong communicator with excellent writing and editing skills, and attention to detail. • Positive, problem-solving attitude, enthusiasm and excellent in multi-tasking and juggling tight deadlines. • Always asking questions to understand, asking why-not to explore alternative ways that are more efficient, effective, creative etc.
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