APAC Social Media Marketing Specialist (contract role)

Our client, a leading global technology organization, is seeking an experienced APAC Social Media Marketing Specialist responsible for leading regional social media strategy, creator and influencer marketing, content planning, and cross-functional campaign execution to drive audience growth, engagement, and brand impact across multiple markets. This is a contract role ending on 22 Feb 2027. Responsibilities • Lead and execute social marketing campaigns across APAC markets to drive brand awareness, engagement, and audience growth. • Develop and manage social media content strategies, editorial calendars, and content plans across key platforms. • Partner with local market teams to deliver impactful campaigns around product launches, creator initiatives, artist programs, and cultural moments. • Plan and execute influencer and creator marketing programs, including agency and partner management. • Work closely with Product Marketing, Brand Marketing, Go-To-Market, and Creative teams to align campaigns with business objectives. • Manage external agencies, content creators, and vendors to ensure high-quality campaign execution. • Monitor campaign performance, analyze social insights, and recommend optimizations to improve results. • Identify emerging social trends, platform opportunities, and audience behaviors to strengthen marketing effectiveness. • Track and report on campaign performance, engagement metrics, and overall marketing impact. • Support the development of innovative social content and marketing initiatives that enhance brand presence across the region. Requirements • 8+ years of experience in social marketing, digital marketing, or integrated marketing, with a strong track record of managing large-scale regional campaigns across APAC. • Expertise in media planning, social media marketing, content strategy, brand management, and marketing communications. • Bachelor's degree in Marketing, Communications, Business, or a related discipline. • Experience working with external agencies, vendors, and cross-functional stakeholders. • Strong project and campaign management skills, with the ability to manage multiple initiatives, stakeholders, agencies, vendors, and budgets simultaneously. • Strong stakeholder engagement, leadership, collaboration, and communication skills, with the ability to work effectively across cross-functional teams. • Proficiency in CRM and marketing technology platforms, with the ability to leverage data for campaign optimization and business decision-making. • Strong commercial acumen, including budget planning, forecasting, and performance tracking to drive business outcomes.